Our story
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All about us
BrightRock (Pty) Ltd is a licensed financial services provider underwritten by Lombard Life Ltd. We’re proud to be part of South Africa’s life insurance industry. We’re hoping to contribute to its reputation as one of the world’s most innovative and advanced with our world-first needs-matched life insurance. In fact, we’re working hard to shift the industry for the better with our product that meets both the consumers’ and financial advisers’ needs.
In the digital era, people are collaborating, co-creating and sharing like never before. Consumers want to take charge and customise every part of their world to meet their needs. We’ve set out to build a company that applies these same principles to life insurance cover.

Things we’d like you to know:

We don’t pretend life insurance is simple, it isn’t. So we do our best to tell you about it in everyday English; 
You’ll find we do whatever we can electronically to make it more convenient for you; 
We love people and we love change. After all, our job is to make even the most difficult changes a little easier to bear. Our mission is to be the positive difference. In everything we do, we want to be the active ingredient that brings about change for the better; 
Whatever we do, it starts with you. That’s why we put a person at the heart of our logo – a visual reminder to all of us at BrightRock of our commitment to creating a truly consumer-centric company that focuses on your individual needs.
Our team is experienced and passionate about life insurance and the good it can do.





